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Number 2/2006
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Motives which can promote versus reduce prejudice
Małgorzata Kossowska
Institute of Psychology, Jagiellonian University
Abstract |
The article is a review of the empirical literature that has examined
the role of motivation (and various motives) contributing to the process of
prejudice forming and usage. Thus, the article provided description of the
motivational mechanisms promoting and reducing prejudice. In addition, the
differentiation of the motives linked with prejudice were discussed as well as
their situational and personal determinants. Moreover, the individual differences
in such motives were considered in the analysis of prejudice. Furthermore,
the situation where one and the same motive (need for cognitive closure) once
promotes prejudice and some other time reduces it were analyzed.
Key words: motivation, motives classification, prejudice, need for cognitive closure
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